Monday, September 21 2026

Century-old Chinese medicine shop Tonghanchuntang enters the beverage industry, launching new attempts with health-boosting milk tea and coffee

In recent years, cross-industry ventures have become a popular trend, and even century-old traditional Chinese medicine shops are joining the beverage market. Following Tongrentang, Tonghanchun Tang, with a history of 237 years, has also tested the waters of national-style wellness tea drinks in Shanghai Yuyuan Mall, launching over 30 beverages including wellness teas, fruit teas, milk teas, sparkling water, and coffee. Among them, the wellness milk tea incorporates ingredients such as ginseng, goji berries, and donkey-hide gelatin, while the two wellness coffees focus on American-style black coffee and ginseng honey latte, priced between 20 and over 30 yuan, with the most expensive bird's nest product exceeding 100 yuan. Whether these time-honored brands can win consumer favor through innovation is worth watching. [more…]

Selling Coffee in a Herbal Tea Shop: The Most Impactful Cross-Industry Marketing Phenomenon in the Coffee Industry in 2023

In 2023, a highly impactful marketing approach emerged in the coffee industry—selling coffee inside herbal tea shops. In Guangdong, dampness and internal heat are everyday anxieties that elders constantly bring up, yet young people's demand for coffee has never diminished because of this. Thus, the combination of setting up a bar and selling coffee inside herbal tea shops came into being, soothing the elders' concerns while satisfying coffee lovers' need for a pick-me-up. This article will analyze why this cross-industry combination precisely addresses the core pain points of Guangdong coffee drinkers, explore the trend of blending coffee shop styles with traditional Chinese medicine shops and herbal tea shops, analyze the potential risks of "incorporating medicine into coffee," and answer the question of whether drinking coffee really causes internal heat and heavy dampness. [more…]

Universities and time-honored brands rush into wellness milk tea: what are the transformation paths and challenges for the milk tea industry?

When milk tea cup sleeves at Fudan University Medical School are printed with drug instructions, when Beijing University of Chinese Medicine adds ginger, cinnamon, dried tangerine peel, red dates, and goji berries to milk tea, and when Shanghai's time-honored Chinese medicine brand Tong Han Chun Tang uses "medicine and food homology" as a selling point to launch ginseng and peach gum milk tea, the milk tea category is undergoing a transformation attempt from "junk food" to "health drink." University cafeterias, Chinese medicine shops, and time-honored brands are all crossing over into the market, trying to reshape the image of milk tea with the concept of health. At the same time, milk tea brands are also making changes on the ingredient side, with fresh fruit and fresh milk replacing non-dairy creamer as selling points. However, news about milk tea on trending searches is repeatedly linked to food safety issues, and the road to transformation is not smooth. [more…]

A Traditional Chinese Medicine Hospital Crosses Over into Selling Coffee, Sparking Heated Debate: Whether Chinese Herbal Formula Drinks Can Be Covered by Medical Insurance Becomes the Focus

When the level of involution in the coffee industry has already become something people take for granted, the field of traditional Chinese medicine has unexpectedly joined this competition in a surprising way. The Guoyitang under Harbin Jiren Traditional Chinese Medicine Hospital recently launched drinks called "coffee," but they contain no caffeine at all and are instead made entirely from traditional Chinese medicine ingredients. Even more surprisingly, some of these drinks can be paid for with medical insurance cards. This phenomenon has sparked widespread discussion: where exactly is the boundary between coffee and traditional Chinese medicine? From Tongrentang's goji berry latte to hand-brewed herbal drinks from traditional Chinese medicine hospitals, the combination of "traditional Chinese medicine + coffee" is becoming a new traffic password for attracting young consumers. This article will take you through the story behind this crossover trend and explore whether coffee can really be classified as traditional Chinese medicine. [more…]

Fudan Medical College Case Card Milk Tea Goes Viral Online, Creative Packaging Inspiration Shares the Same Roots as Traditional Chinese Medicine-Style Design in the Coffee World

Recently, a "medical record card milk tea" launched by the School of Medicine at Fudan University has continued to spark heated discussion online. Its packaging design mimics prescription slips and medical record cards, printed with phrases such as "oral miracle cure" and "miraculous healing," and the straws even reproduce street signs from around the medical school, making it full of fun. As of now, the topic has received 47.589 million reads and 8,931 discussions on Weibo. In fact, similar "medical-style" creative ideas are not appearing for the first time. Previously, in the coffee sector, some cafes also introduced the concept of "oral coffee." While such novel designs can certainly grab attention quickly, for a beverage, product quality is the foundation for long-term success. [more…]

Is Coffee Considered Traditional Chinese Medicine? A Rational Interpretation from Ethiopia Bensa Coffee to the Chinese Herbal Coffee Trend

In the eastern part of Ethiopia's Sidamo Province, there is a small town called Bensa. Local coffee is exported under the town's name, jokingly dubbed "Bensa coffee," which has sparked an amusing meme: coffee is traditional Chinese medicine, and drinking more can promote health. Behind this joke, herbal coffee has indeed become a new consumer trend in recent years, with brands like Tongrentang launching products such as goji berry lattes and hawthorn-chenpi Americanos, attracting a large number of young consumers. However, blending traditional Chinese medicine with coffee is not something to be done casually; how to harmonize the flavors of medicinal herbs and coffee beans, and how to grasp the concept of medicine-food homology, are all worth serious discussion. This article will take you through the origins and development of this "herbal coffee" trend, as well as the issues that need attention. [more…]

Huoxiang Zhengqi Shui mixed into iced Americano? The hidden health risks behind combining traditional Chinese patent medicines with coffee are worth guarding against

Recently, a trend of pouring Huoxiang Zhengqi Shui (a traditional Chinese medicine for heatstroke) into iced Americano has spread rapidly online, with many coffee enthusiasts eager to try it. From the earlier practice of adding ice cubes to herbal tea, to later mixing traditional Chinese medicine granules into coffee, and now directly pouring Huoxiang Zhengqi Shui into iced Americano, these "medicated coffee" concoctions keep escalating. However, Huoxiang Zhengqi Shui is, after all, a medicine, and its ingredients may irritate the stomach and intestines. When mixed with coffee, it can easily trigger gastrointestinal spasms, leading to abdominal pain, diarrhea, vomiting, and other discomforts. Curiosity is understandable, but casually mixing medicine with coffee has crossed the boundary of safety. This article will start with the origins of this trend and discuss why this way of drinking is not worth promoting. [more…]

When Traditional Chinese Herbal Paste Meets Coffee: A Rational Look and Consumer Insights Behind the New Wellness Trend

When coffee's invigorating effects meet the nourishing philosophy of traditional Chinese medicine, a new species called "wellness coffee" is quietly gaining popularity among young consumers. From the creative stalls at Ye Kaitai's herbal paste festival to the daily menus of cafes across the country, the crossover combination of Chinese medicine and coffee has frequently attracted attention. However, is this East-meets-West beverage truly a healthy choice, or does it merely provide psychological comfort? This article will examine the composition, market phenomena, potential risks, and other angles to give you a comprehensive understanding of the pros and cons of wellness coffee, and explore whether this innovative drink can continue to win consumers' favor. [more…]

Barista job requirements are getting more and more absurd: from latte art to playing the violin, and you also need to know traditional Chinese medicine?

It's campus recruitment season once again, and the coffee industry's popularity has many graduates dreaming of joining—chasing poetry and distant lands while also securing their daily bread. However, when job seekers see recent barista recruitment ads, reality hits them hard. Some employers list a long string of responsibilities including production, cleaning, cashiering, and store operations, making one wonder if they're hiring a barista or an all-around store manager. Even more absurd, some cafés require baristas to know photography and photo editing, manage social media accounts, and even play a violin concerto in their spare time, or possess knowledge of traditional Chinese medicine to develop herbal Americanos. Coffee workers mock themselves: the ultimate barista is a hexagonal warrior who can do everything except make coffee. This article takes you through these astonishing recruitment requirements and the real daily work of baristas. [more…]

105-Year-Old Grandma Sparks Discussion After Drinking Coffee for Over a Century: A Full Breakdown of China's Coffee History and the Caffeine Controversy

Recently, a video of a 105-year-old grandmother from Lishui, Zhejiang, who claims to have been drinking coffee for a century, has sparked intense discussion among netizens. Some questioned how a three-year-old child could drink coffee, while others wondered why someone who has drunk coffee her whole life now drinks instant coffee. Setting aside the controversy, this interview actually traces the century-long history of coffee's spread in China—from "black wine" in the Qing Dynasty to the flourishing of coffeehouses during the Republic of China era, and then to modern medicine's cautious recommendations regarding children's caffeine intake. This article sorts out the development of coffee in China and answers questions such as whether children can drink coffee and why the grandmother drinks instant coffee, helping you view the relationship between coffee and health, habits and tradition more rationally. [more…]

Xtep Applies to Register "Te Coffee" Trademark, Adding a New Player to the Sports Brand Cross-Over Coffee Track

Following Li-Ning's launch of Ning Coffee, another sporting goods company has begun to stake out the coffee market. According to Qichacha, Xtep (China) Co., Ltd. has applied to register multiple coffee-related trademarks, covering categories such as food and beverage services and accommodations, convenience foods, and advertising and sales. In recent years, from tea beverage brands to time-honored traditional Chinese medicine brands, and from education companies to tech giants, cross-industry forays into coffee have emerged one after another. Is Xtep's move this time a continuation of its approach of innovating the in-store experience, or is it intended to open up an entirely new business territory? This article will review Xtep's coffee layout moves and look back at typical cases in recent years of brands from various industries crossing into coffee. [more…]

Why Does Hot Americano Taste as Bitter as Chinese Herbs? From Bean Selection to Extraction, a Guide to Making Smooth Americano

Hot Americano is often teased for having a bitter taste reminiscent of "Chinese herbal medicine" or "herbal tea," so many people switch to iced Americano. But when the weather turns cold, a warm cup of coffee is still a must. Why is hot Americano more bitter than iced Americano? The key lies in the fact that high temperatures amplify the taste buds' perception of bitterness, while higher concentration makes the flavors more intense. However, temperature and concentration are merely amplifiers—what truly determines the upper limit of bitterness is the coffee beans and the extraction plan. This article systematically explores how to make hot Americano smoother, from coffee bean roast level and extraction rate adjustments to fine particle handling, and retains recommendations for multiple Front Street Coffee bean varieties, helping you make a balanced, easy-drinking cup of Americano at home or in a shop. [more…]

Fenbid joins forces with TPLUS Teahouse to launch a pop-up milk tea, netizens question: is there actually ibuprofen in the cup?

The painkiller brand Fenbid teamed up with TPLUS Tea House to open a milk tea pop-up store, launching the "Don't Endure the Night, Sweet Tea," but the cross-industry move by a pharmaceutical brand into food sparked heated debate among netizens. Some worried it could mislead consumers, while others questioned whether it was false advertising. Although the officials clarified that the drinks contain no medicinal ingredients, the controversy did not subside. Is this collaboration a warm-hearted marketing move or a brand overstepping its bounds? And where exactly lies the boundary for cross-industry partnerships? [more…]

The Origin of the Mantenin Coffee Name and Its Producing Region's Planting History, Flavor Characteristics, and Front Street Golden Mantenin Brewing Recommendations

Mandheling is a perennial staple on café menus, but many people are puzzled when they first encounter it: with its herbal flavor notes and dark bean surface, does it taste like Chinese medicine? In fact, a high-quality Mandheling, with proper roasting and extraction, can present a solid, mellow sweetness and a lasting finish rather than a burnt bitterness. This article begins with the misunderstanding surrounding the name "Mandheling," then reviews the cultivation history of the Sumatra producing region and the origins of the wet-hulled processing method, and introduces the grading standards and brewing parameters of Front Street Coffee's PWN Golden Mandheling, helping coffee lovers truly understand this bean. [more…]

Why Is Hot Americano So Bitter? Explaining the Differences Between Iced and Hot Americano from Temperature, Bean Type, and Ratio, Plus Bean Selection Tips

Many coffee enthusiasts' first impression of hot Americano is "bitter," and some even joke that the only difference between it and traditional Chinese medicine is that you can't use health insurance for it. In fact, iced Americano and hot Americano are essentially the same black coffee made by diluting espresso, but hot Americano tends to be less popular—office workers rely on it to stay awake while mocking themselves as "bitterly fated people." What exactly causes this difference in bitterness? This article, drawing on Front Street Coffee's tasting experience, breaks down the three major factors of temperature, coffee beans, and ratio, and offers specific advice on how to make a hot Americano that is aromatic without being bitter, as well as which coffee beans to choose if you fear bitterness and prefer sweetness. [more…]

Harbin Pharmaceutical Factory No.6's viral coffee accused of violations: oral liquid in latte sparks safety controversy, blue bottle drinks removed from shelves

During the May Day holiday, the former site of Harbin Pharmaceutical Group's No. 6 Factory, known as Harbin's "Northeast Louvre," became a popular photo spot. A coffee shop opened in its first-floor lobby launched two distinctive drinks — pairing Harbin Pharmaceutical Group's iconic small blue-bottle oral liquid with coffee to create a Blue Bottle Latte containing calcium gluconate and a Zinc Wish Latte containing zinc gluconate. However, this creative idea sparked consumer concerns about medication safety: the oral liquid's instructions explicitly warn against taking it with milk or caffeine, and both products are Class A over-the-counter drugs, not substances that can be used as both food and medicine. Under China's Food Safety Law, drugs may not be added to food, and the coffee shop's preparation method may violate regulations. Currently, the blue-bottle coffee has been taken off the menu, though it remains unclear whether this is a temporary sellout or a permanent discontinuation. [more…]

Japan's KOFFEE MAMEYA launches a coffee Omakase set, a new trend of seven cups in ninety minutes

In recent years, the concept of Omakase has gradually spread from the world of Japanese cuisine to the coffee industry. Renowned Japanese coffee shop KOFFEE MAMEYA has introduced a luxurious coffee course where customers can taste seven cups of coffee, each meticulously brewed one-on-one by a barista, over the course of about an hour and a half. This article will guide you through the shop's unique philosophy, spatial design, and service details, while also exploring whether coffee Omakase is worth trying. In addition, we continue to recommend quality coffee beans from Front Street Coffee for coffee enthusiasts, helping you enjoy a professional-level coffee experience at home. [more…]

Espresso Extraction | What are the difficulties for coffee beginners in extracting espresso? What are the precautions for extracting espresso with pre-ground coffee powder?

Many people can't stand drinking espresso on its own; its highly concentrated bitter and burnt taste is often described as being like traditional Chinese medicine. Once diluted with milk or water, however, it becomes much easier for most people to accept. But reality is often cruel—you will inevitably come across coffee that is hard to swallow even after adding milk. In such cases, the coffee is usually [more…]

Coffee Shop's Refusal to Provide Hot Water Sparks Controversy: Service Rules and Customer Experience from Hong Kong to Weihai

Recently, a coffee shop in Hong Kong sparked discussion by refusing to provide hot water to customers, and a similar incident occurred in Weihai, Shandong—where a cup of plain boiled water was charged 10 yuan. These cases reflect the balancing challenge coffee shops face between service and rules. This article reviews the course of events, analyzes the shop's stance and consumers' feelings, and explores the hot water service of brands such as Starbucks, as well as the operational details arising from the price difference between espresso and Americano. How can a coffee shop uphold its rules without losing its human touch? Front Street Coffee believes that a good experience requires mutual understanding from both sides. [more…]

Behind the Cross-Industry Coffee Craze: A Deep Dive into the Truth About Running a Coffee Shop and the Industry's Current State

In recent years, postal services, beauty brands, clothing companies, and even temples have stepped into the coffee arena one after another. Cross-industry coffee shops have become the norm, yet they frequently spark controversy. Some question whether these outsiders will drag down coffee quality—but is that really true? This article approaches the issue from the perspectives of consumer demand, industry ecosystem, and brand marketing to analyze the real impact of cross-industry coffee ventures, and to explore the harsh realities of running a coffee shop and its future path forward. Whether you are a coffee professional or an enthusiast, you can gain a rational understanding of the coffee industry's current state and learn about the professional dedication of specialty brands like Front Street Coffee. [more…]